Marketing & Growth Lead
Drive growth for one of the UK’s leading donor egg banks. LEB is looking for a hands-on Marketing & Growth Lead to own campaigns, content and conversion across clinic supply and recipient programmes.
About Us
JD Healthcare Group is one of the UK's leading fertility and reproductive healthcare providers, operating brands including London Women's Clinic, London Egg Bank, London Sperm Bank, KindIVF, Surrey Park Women's Clinic and Elective Egg Freezing across the United Kingdom. Since 1985, we have been supporting individuals and families through some of the most significant journeys of their lives — combining world-class clinical expertise with genuine human care. Everything we do is driven by a shared purpose: helping people build the families they dream of.
About the Role
London Egg Bank (LEB) is one of the UK’s most established donor egg banks, supplying UK and overseas fertility clinics and supporting recipients in finding the right donor. As Marketing & Growth Lead, you will own LEB’s marketing — translating its Strategic Mandate into campaigns, content and programmes that generate qualified clinic enquiries, support repeat demand and help recipients discover available donor choice.
This is a hands-on role. You will work closely with LEB leadership, the JDH Marketing team, Sales, Operations, clinical colleagues and Technology. You will also provide agreed marketing support to the donor egg recipient programme at London Women’s Clinic (LWC), including patients travelling to the UK.
What You Will Do
Translate the LEB Strategic Mandate into a focused marketing plan, agreeing priorities, campaigns, spend and specialist support with LEB leadership and JDH Marketing
Deliver marketing for UK and approved overseas clinic supply — supporting Sales with partner materials, professional education and campaigns that drive qualified enquiries and repeat demand
Create accurate website, social media and email content that explains LEB’s donor choice and service proposition, using approved clinical claims, confirmed availability and appropriate consent
Work with Operations and JDH Technology to improve donor catalogue content and discovery, helping clinics and recipients find and understand available donor options
Provide agreed materials and campaigns for LWC’s donor egg referral and recipient programmes, including patients travelling to the UK, under LWC leadership
Use SEO, web analytics and CRM campaigns to improve enquiry quality and conversion, coordinating JDH specialists and agencies within agreed priorities and budget
Report monthly on qualified enquiries, clinic engagement, campaign costs and contribution to first and repeat orders — keeping LEB clinic supply and LWC patient activity clearly separated
What We Are Looking For
Essential
Proven hands-on marketing experience, including campaigns for professional customers and measurable improvements in enquiries or conversion
Strong writing skills with the ability to explain clinical services accurately to both professional and patient audiences
Practical experience with website content, SEO, analytics and CRM or email marketing
Ability to prioritise work, coordinate colleagues and agencies, and deliver within an agreed budget
Desirable
Experience in healthcare or another regulated sector
Marketing experience in overseas clinic or partner-facing contexts
Working knowledge of Salesforce or Salesforce Marketing Cloud
What We Offer
32 days annual leave including bank holidays
Life assurance
Pension plan
Workplace Nursery Scheme
MyGym discounts
Staff treatment discounts
EV Car Scheme and Cycle2Work
Perkbox benefits platform
Health and wellness programmes
Ongoing learning and development opportunities
Equal Opportunities
JD Healthcare is an Equal Opportunities employer. We are committed to diversity and inclusion and encourage applications from all backgrounds.
- Division
- London Egg Bank
- Location
- London Bridge
- Salary
- £40,000 - £45,000/year
- Employment type
- Full-time